Bay Area Host Committee Welcomes Discover Santa Clara® as Newest Alliance Partner

Mountain View, CA — [December, 2, 2025] – The Bay Area Host Committee (BAHC) today announced Descubre Santa Clara® as its newest Alliance Partner, strengthening regional collaboration in hosting world-class sporting events in the Bay Area just days before the official FIFA World Cup 2026™ draw (Dec. 5) and the 60-day out mark from Super Bowl LX (Dec. 11). 

As a Bay Area Host Committee Alliance Partner, Discover Santa Clara® will play a pivotal role in showcasing the City of Santa Clara’s vibrant hospitality, entertainment, and cultural offerings to fans and visitors from around the globe as the Bay Area prepares to welcome Super Bowl LX and the FIFA World Cup 2026 SF Bay Area™. 

“This partnership with the Bay Area Host Committee is a powerful opportunity to elevate Santa Clara’s status as a premier sports destination,” said Christine Lawson, CEO of Discover Santa Clara®. “As the first city ever to host both the Super Bowl and FIFA World Cup in the same year, Santa Clara is uniquely positioned on the global stage. With a newly renovated Levi’s® Stadium, upgraded infrastructure, vibrant culture, and a spirit of hospitality, we’re ready to welcome the world and deliver unforgettable experiences that will drive a powerful economic boost to our entire region.”

Discover Santa Clara® joins a growing roster of leading Bay Area destination marketing organizations (DMOs) partnering with the BAHC, including the SF Peninsula, Visit Napa Valley, Visit Oakland, the East Bay Coalition, San Francisco Travel, y Visit Santa Cruz County—each working to highlight the region’s diverse destinations in the lead-up to and during major events.

As an Alliance Partner and key destination marketing organization, Discover Santa Clara® will play a critical role in community and fan engagement, joining the BAHC’s working committee and collaborating on community activities like watch parties, legacy initiatives and fundraising events.

“We’re thrilled to welcome Discover Santa Clara as our newest partner,” said Zaileen Janmohamed, President & CEO of the Bay Area Host Committee. “Santa Clara is home to world-class venues and visitor experiences, and their partnership will help us showcase the best of the Bay Area to sports fans and visitors alike.”

This collaboration further solidifies the Bay Area Host Committee’s mission to unite the region through sport by building pride, connecting communities, and reenergizing the region’s economy and spirit.

Beyond the excitement of this new partnership, Santa Clara is a vibrant destination offering a diverse portfolio of activities for every visitor. Guests can enjoy world-class sporting events at Levi’s® Stadium, family thrills at California’s Great America, cultural exploration at top attractions including the Intel Museum and historic Mission Santa Clara de Asís, and premier shopping y international cuisine. To help guests plan their visit around these global sporting events, Discover Santa Clara® offers essential resources like the just launched Ultimate Fan Guide and new Mindtrip plugin on DiscoverSantaClara.org, an AI-powered tool that allows visitors to build customized itineraries.

See the best of Santa Clara and learn more about how this partnership will enhance the visitor experience in our new video here featuring Santa Clara Mayor Lisa M. Gillmor, BAHC President and CEO Zaileen Janmohamed and Discover Santa Clara® CEO Christine Lawson. 

About the Bay Area Host Committee
En Bay Area Host Committee (BAHC) is the region’s first long-term sports entity, dedicated to uniting the Bay Area through sport by building pride, connecting communities, and reenergizing the region. As a nonprofit, BAHC partners with local teams, civic leaders, and businesses to bring world-class sporting events to the Bay Area—driving lasting economic, cultural, and social impact. BAHC is proud to have Boston Consulting Group (BCG), EA SPORTS, Kaiser Permanente, Genentech, and other visionary organizations as founding partners, supporting its mission to bring communities together and create lasting legacies through world-class events and sports. For more information, visit www.bayareahostcommittee.com or email us at info@bayareahostcommittee.com. 

About Discover Santa Clara®Discover Santa Clara® is the official destination marketing organization for the City of Santa Clara, California—an innovative, forward-thinking city in the heart of Silicon Valley. As a private, not-for-profit 501(c)(6) organization, Discover Santa Clara® promotes the city as a premier destination for leisure and business travel, meetings, and events, working in collaboration with local hotels and the 302,000-square-foot Santa Clara Convention Center. The organization showcases Santa Clara’s vibrant culture, rich history, and world-class attractions, including Levi’s® Stadium, California’s Great America amusement park, the Intel Museum, Triton Museum of Art, and the historic Mission Santa Clara de Asís. Home to several Fortune 500 companies and premier shopping and dining, the organization invites global thinkers and bold dreamers to experience the best of Northern California right here in Santa Clara. Visit DiscoverSantaClara.org to find more information and stay up-to-date with Discover Santa Clara® on Facebook, Instagramy LinkedIn for the latest travel inspiration.